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Friday, December 12, 2003

Yahoo! News - Paris Hilton's 'Simple Life' Debuts Big for Fox 

Yahoo! News - Paris Hilton's 'Simple Life' Debuts Big for Fox

Paris Hilton's 'Simple Life' Debuts Big for Fox

LOS ANGELES (Reuters) - You've seen her in magazines, you've seen her at parties, you may even have seen quite a bit of her on the Internet -- but socialite and heiress Paris Hilton had her biggest showing yet on television on Tuesday night.

"The Simple Life," in which Hilton and pal Nicole Richie move to rural Altus, Arkansas to live and work on a farm, was the highest-rated show of the night among teenagers as well as adults ages 18 to 49, two demographics key to advertisers, broadcaster Fox said on Wednesday.


Citing preliminary data from Nielsen Media Research, Fox said the debut of its latest reality series drew an average of 13 million viewers, with a 16 percent share of adults under 50 who were watching TV during the show's 8:30 p.m. time slot.


Hilton, daughter of the famous hotel-owning family, and Richie, daughter of singer Lionel Richie (news), easily beat NBC comedy "The Tracy Morgan Show." The show had its premiere at 8:00 p.m. and immediately followed with a second show opposite "The Simple Life," when it drew 8.83 million average viewers in its premiere and a 10 percent share of the adult under-50 audience.


After a disappointing "sweeps" ratings period in which it finished fourth among the major networks, Fox was counting on "The Simple Life" to tide it and its audience over until the return of "American Idol" early next year.


The show may have been helped by the very public saga of a video tape, making the rounds of the Internet, showing Hilton engaged in various sex acts with ex-boyfriend Rick Salomon.


The second episode of "The Simple Life" is set to run on Wednesday night at 8:30 p.m., where it will face a mix of repeats, news and holiday specials.

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